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Sandmeyer Steel "See The Light" Corporate Capabilities Video

Multimedia Video Production developed this fun and original corporate capabilities video for Sandmeyer Steel in 2014. The video focuses on Sandmeyer Steel's advanced steel plate laser cutting, which is just one of numerous plate-processing services that the company has to offer to manufacturers and steel fabricators. MVP shot all video on location at the Sandmeyer Steel facility featuring two of the company's own employees. Footage was then edited together during post-production along with integration of a musical soundtrack.

The video's central theme is then tied together with original laser animations at the introductory and concluding segments that highlight the video's title: "See The Light." Additional on-screen texts were also integrated throughout the video to highlight key take-home points, with special transitions developed to move from scene to scene. The video also featured a special effect that evoked the feel of transporters shown in science fiction TV series and films. The final video successfully combined a professional, polished look with a quirky, comedic tone that was a hallmark of one of Sandmeyer Steel's previous marketing videos also developed by Multimedia Video Production.

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